Mark Cuban leads $1.5 million round in SaaS management tool Meta SaaS - VentureBeat | The MarTech Digest |
As companies gradually shift to the cloud, they naturally pile on Software as a Service (SaaS) subscriptions. Meta SaaS wants to help these companies better manage their various subscriptions, saving them money along the way by pointing out underutilized services. The Austin, Texas-based startup came out of stealth mode today and announced a seed round of $1.5 million, led by serial entrepreneur Mark Cuban.

With companies paying for and using SaaS applications like Salesforce, DocuSign, Asana, and Box, keeping track of them all can get tricky. “There are just so many different SaaS vendors out there, it’s like herding cats,” said Meta SaaS’s cofounder and CEO, Arlo Gilbert, in an exclusive interview with VentureBeat.

Questions like “Who has access to these tools?” and “When does our contract renew?” led Gilbert and his team to roll out a SaaS product that tracks a company’s SaaS activity and alerts it to any underutilized service or upcoming contract renewal. “Auto-renewals can cost up to $10 million a year,” said Gilbert. Meta SaaS also created an employee portal that allows each employee to view tools already available at their companies to avoid duplicating accounts or contracts.