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Yes, Watson, There IS an Alexa/Cortana Clique - Gartner

Yes, Watson, There IS an Alexa/Cortana Clique - Gartner | The MarTech Digest | Scoop.it
Today, two of the Voice personal assistant (VPA) giants got together and decided to cooperate on creating a big-time social party between their voice services. Alexa and Cortana are now BFFs (see Gartner analyst Werner Goertz’s take here).

They say good things come to those who wait, and I have been waiting on this since VPAs first appeared on the scene. Bezos and Nadella opened the door to a new round of capability by dropping the barriers between different voice domains and raising the stakes on creating what I call an “insight ecosystem” driven by voice interactions and accessing all kinds of data, tasks, and notifications.

You can see it coming – “Alexa, ask Cortana for the pictures of my last Hawaii trip!”, and they show up from your surface and end up on your echo show screen – Or, “Cortana, ask Alexa to put my mom’s flight info on my calendar”. It means we won’t have to depend on one provider knowing all the answers or handling all of my requests.
CYDigital's insight:

OK Google, now what?

 

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AI email app Astro now works with Alexa and Slack - VentureBeat

AI email app Astro now works with Alexa and Slack - VentureBeat | The MarTech Digest | Scoop.it
Astro is bringing its bot for email to Slack and Alexa with a pair of new integrations announced today. Astrobot will allow users of those platforms to receive and manage messages from a set of connected accounts.

By invoking Astrobot, customers will be able to ask their home Echo speakers to help with email triage while they’re cooking and send emails without leaving Slack during the day. The Slack integration also allows users to view messages from Slack inside Astro’s email apps for Mac, iOS, and Android, alongside their more traditional messages.
CYDigital's insight:

Why important? Watch for all communications to be centralized within marketing automation solutions.

 

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#MarTech #DigitalMarketing

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