The MarTech Digest
545.4K views | +59 today
Follow
Your new post is loading...
Scooped by CYDigital
Scoop.it!

Amplero Raises $17.5 Million in Series B Funding - Markets Insider

Amplero Raises $17.5 Million in Series B Funding - Markets Insider | The MarTech Digest | Scoop.it
Amplero, a recognized leader in core artificial intelligence marketing technology, today announced that it closed a $17.5 million Series B funding round co-led by Greycroft and Ignition Partners. Existing investors Wildcat Venture Partners, Seven Peaks Ventures, and Trilogy Equity Partners also participated in the round.

Raising more than $25 million to date, the Amplero Artificial Intelligence Marketing Platform (AIM) is already used by a string of major brands, including Sprint, Virgin Mobile, Xbox, BECU, and DoubleDown Interactive. Amplero puts AI at the core of the marketing technology stack for business-to-consumer (B2C) enterprises, enabling them to optimize customer lifetime value at a scale that is not humanly possible.
CYDigital's insight:

Not having a fun time with IT? Contact marketingiIO: we can act as your buffer to get the job done. #MarTech #DigitalMarketing

more...
No comment yet.
Scooped by CYDigital
Scoop.it!

Amplero Adds New Features to its AI-Marketing Platform - MarTech Adviser

Amplero Adds New Features to its AI-Marketing Platform - MarTech Adviser | The MarTech Digest | Scoop.it
Amplero, an AI-backed marketing solutions provider, announced the expansion of its Artificial Intelligence Marketing Platform (AIM), to help marketers deliver improved customer experiences while enhancing topline revenue.
Amplero’s new AIM platform includes a new machine-learned insight feature that identifies and notifies the marketers about insights on campaigns, customers, and KPIs to ensure these insights are implemented across their organization. The feature also provides insights on unpredictable customer behavior, future course of creative development, and continuous monitoring of campaign efficacy.
CYDigital's insight:

FYI...

 

Visualize your Marketing Stack. marketingIO will analyze your marketing technology and deliver a visual of your MarTech Stack. Free. Go here: http://go.marketingio.com/stack_analysis 

 

#MarTech #DigitalMarketing

more...
No comment yet.
Scooped by CYDigital
Scoop.it!

Amplero launches influencer optimisation capability | Research Live

Amplero launches influencer optimisation capability | Research Live | The MarTech Digest | Scoop.it
Using automatic aggregation of behavioural data, Amplero now enables the mapping of ‘customer influencer ego networks’ that identify the number, strength and intensity of connections, as well as the influence a customer has over the behaviours and actions of these connections. 

CYDigital's insight:

FYI...

 

If you enjoy reading The MarTech Digest, please send a snippet of feedback via Twitter to @martechIO. We'll take that snippet and your Twitter handle to use it as social proof. Thanks!!

marketingIO: MarTech for B2B Marketers. Strategy, Software, Services, Support, Staffing.  Go here to submit RFQs. #MarTech #DigitalMarketing

more...
No comment yet.
Scooped by CYDigital
Scoop.it!

Amplero: Better Marketing Through Machine Learning | Marketing Technology

Amplero: Better Marketing Through Machine Learning | Marketing Technology | The MarTech Digest | Scoop.it

iNeoMarketing’s Outsourcing delivers the vetted talent you need under your complete management and control. Contact us to see how.

CYDigital's insight:

FYI.

more...
No comment yet.