Simply Measured offers “first social measurement API” for marketers - Marketing Land | The MarTech Digest |
Social analytics firm Simply Measured is today releasing what it describes as “the first social measurement API designed for marketing teams.”

As part of the announcement, Simply Measured noted that the new API is now integrated into BI tool Tableau. An integration with Microsoft Power BI is in the works.

Simply Measured’s platform offers social data from eight networks: Twitter, Facebook, Instagram, Pinterest, YouTube, Tumblr, LinkedIn and Google+. The new API currently connects to feeds from the first four, with the others to be added later.