The MarTech Digest
545.3K views | +46 today
Follow
Your new post is loading...
Scooped by CYDigital
Scoop.it!

How Much Does Social Media Content Really Cost? - #infographic - Digital Information World

How Much Does Social Media Content Really Cost? - #infographic - Digital Information World | The MarTech Digest | Scoop.it
The data in this infographic shows there is an enormous need to help digital marketers and social media agencies with better technology for managing, governing and scaling content. A need that’s only going to become more pressing over the next few years.


__________________

Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

CYDigital's insight:

It's one way to calculate it.

more...
Tony Pham's curator insight, 15 September 2014, 02:43

social media is including the accounting information which show how developing of the marketing structure in the markets. this is a real cost that impact to the organization. 

Scooped by CYDigital
Scoop.it!

Why Should I Append Social Media Data? - TowerData

Why Should I Append Social Media Data? - TowerData | The MarTech Digest | Scoop.it

Excerpt...


As a leading provider of demographic, household, purchase and interest data, TowerData has received a number of inquiries regarding our ability to append social media data, and we’re excited to say that Social Media Append is now part of the TowerData package. Our new Social Media Append service can return profile URLs as well as social network stats such as number of profiles and number of followers, friends or connections for 30-50% of your email subscribers.

 

__________________

Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).


CYDigital's insight:

Not shilling here, but thought this was an interesting offer.

more...
No comment yet.
Scooped by CYDigital
Scoop.it!

Your Guide to Benefiting from Social Media - infographic - Digital Information World | #TheMarketingTechAlert

Your Guide to Benefiting from Social Media - infographic - Digital Information World | #TheMarketingTechAlert | The MarTech Digest | Scoop.it
Social media is an extremely powerful marketing tool that can help push your business to success. Here are some of the key things (in infographic) you need to know to make it work to your advantage.


____________________________________________________

Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

more...
Rebecca Drago's curator insight, 28 April 2014, 10:20

This easy to follow flow chart presents itself as a guide to benefiting from social media. Its explains what social media is, why it can benefit your company, and how to use it. It takes a look at marketing through the specific use of social media platforms, and entails how businesses can use the internet to achieve and further their marketing needs. 

Lisette Pangilinan's curator insight, 23 August 2014, 08:13

Social media has a lot of advantages if we use it properly.

Scooped by CYDigital
Scoop.it!

Does Social Media Influence Search Rankings? - Act-On | #TheMarketingTechAlert

Does Social Media Influence Search Rankings? - Act-On | #TheMarketingTechAlert | The MarTech Digest | Scoop.it
As it turns out, social media does influence search ranking. We borrowed an infographic from Quick Sprout to show you the evidence.


____________________________________________________

FREE: AgileContent™ delivers more quality content to your market! Get your FREE 14 Day Trial NOW!: http://goo.gl/rzeg79. No credit card required!

 

Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

CYDigital's insight:

But as a reader of The Marketing Technology Alert, you already knew that.


more...
greer harrison's curator insight, 2 October 2014, 09:58

Interesting fact - by adding an image to your post it is likely to increase social engagement by 200%. Images especially bright and bold ones instantly capture people's attentions rather than a words. 

Scooped by CYDigital
Scoop.it!

Six Best Practices for Social Media Success Infographic | Wildfire | #TheMarketingAutomationAlert

Six Best Practices for Social Media Success Infographic | Wildfire | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it
Six Best Practices for Social Media Success Infographic

 

__________________________________

Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

CYDigital's insight:

Especially #4. For B2B, I continue to maintain: LinkedIn, SlideShare, Google+, YouTube, Twitter, and of course, your blog. h/t to http://www.digitalinformationworld.com.

more...
Scooped by CYDigital
Scoop.it!

[New Infographic] Using Social Media to Market your "Unsexy" B2B Company - Spotlight Communications | #TheMarketingAutomationAlert

[New Infographic] Using Social Media to Market your "Unsexy" B2B Company - Spotlight Communications | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it
"Using Social Media to Market your Unsexy B2B Company" Infographic by Spotlight Communications

 

___________________________________

-Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

-If you like this scoop from The Marketing Technology Alert (brought to you by iNeoMarketing), PLEASE share by using the links below.

more...
No comment yet.
Scooped by CYDigital
Scoop.it!

7 Tactics Your Content Marketing Strategy Is Missing- Unbounce | #TheMarketingAutomationAlert

7 Tactics Your Content Marketing Strategy Is Missing- Unbounce | #TheMarketingAutomationAlert | The MarTech Digest | Scoop.it
Before you jump into content marketing, here are 7 elements that often go missing in a content marketing strategy.


Condensed...


1. Tapping Into Paid Channels

2. Creating Custom Landing Pages

3. Consistently Using Social Media

Beyond being present and conversational, social media is a great way to share links to your content and other relevant content. But, it’s not just about tweeting a link once, or posting something to Google +, it’s about creating meaning to others and providing access to relevant information: your content!

4. Diversifying Content Types

5. Building Personas

6. Integrating Strategies

So you just launched a knitting podcast. Good work! Little did you know the guy up in the advertising department just put the finishing touches on an amazing PPC campaign promoting this year’s must-have pattern. Whatever the case: You two should talk! The ad campaign should click through to your podcast and your podcast should promote that pattern. Your content, wherever it may live, cannot exist in a vacuum — what would be the point of that?

7. Measuring the Right Numbers

Last, but definitely not least, everything above is great but without measuring, the effectiveness of your strategy is just a hypothesis. This cannot be emphasized enough, analyzing the numbers behind-the-scenes is what will help you best set the stage and better serve your audience.

 

___________________________________

-Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).

-If you like this scoop from The Marketing Technology Alert (brought to you by iNeoMarketing), PLEASE share by using the links below.

CYDigital's insight:

As a reader of The Marketing Technology Alert, you are most likely NOT missing out on these 7 tactics, but my bet is that you're not executing on all of them simultaneously.


more...
No comment yet.