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The Incredible Credible Website: How Credibility Boosts Your Business [Infographic] - MarketingProfs

The Incredible Credible Website: How Credibility Boosts Your Business [Infographic] - MarketingProfs | The MarTech Digest | Scoop.it
What website elements and factors make your site trustworthy and credible for customers? This infographic explains how to make your site (and business) credible enough to purchase from.
CYDigital's insight:

RYZZ is coming. It’s a new approach to MarTech for B2B Marketers.

#MarTech #DigitalMarketing

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Social Proof: 18 Incredible Ideas to Boost Your Brand Image on Social Media - Buffer

Social Proof: 18 Incredible Ideas to Boost Your Brand Image on Social Media - Buffer | The MarTech Digest | Scoop.it
Social proof is a powerful ingredient for marketing. Here're 18 creative ways to use social proof on social media to boost your brand and drive more sales.
CYDigital's insight:

Excellent recommendations. And their 6 types of social proof is also offered in the article.

 

Visualize your Marketing Stack. marketingIO will analyze your marketing technology and deliver a visual of your MarTech Stack. Free. Go here: http://go.marketingio.com/stack_analysis 

 

#MarTech #DigitalMarketing

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How Successful Marketers Use Social Proof to Drive Growth - CMSWire

How Successful Marketers Use Social Proof to Drive Growth - CMSWire | The MarTech Digest | Scoop.it
A major key to achieving this, especially on the social web, is social proof, the psychological phenomenon whereby people will do something because our peers, who we may regard as better informed, are doing it.

In the battle for consumers’ attention, social proof often provides the stickiness that companies need to make their brands, content and products desirable. 

The best part is, if you play your cards right, it doesn’t even have to take so long to build up your social proof signals. Bear in mind, though, that by itself, social proof isn’t going to do much except make a lot of noise. You still need something to make noise about. Sure, it’s possible to build a certain level of social proof mystique out of thin air, but eventually these efforts will fizzle out.

Let’s take a look at some of the most powerful yet sustainable ways to cultivate social proof – even with limited resources and a relatively unknown brand.
CYDigital's insight:

An excellent how-to article on the elusive social proof. Superb.

 

Visualize your Marketing Stack. marketingIO will analyze your marketing technology and deliver a visual of your MarTech Stack. Free. Go here: http://go.marketingio.com/stack_analysis 

 

marketingIO: MarTech for B2B Marketers. Strategy, Software, Services, Support, Staffing.  Go here to submit RFQs: http://www.marketingio.com #MarTech #DigitalMarketing

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