The MarTech Digest
550.2K views | +20 today
Follow
Your new post is loading...
Scooped by CYDigital/marteq.io
Scoop.it!

TechTarget Announces New Integrations with Major Marketing Automation Platforms

TechTarget Announces New Integrations with Major Marketing Automation Platforms | The MarTech Digest | Scoop.it
Global marketing and sales services company TechTarget, Inc. (Nasdaq: TTGT) today announced that its IT Deal Alert Priority EngineTM purchase intent insight platform now integrates directly with Eloqua, Pardot, Hubspot and Integrate, in addition to existing integrations with Salesforce and Marketo. These API-based integrations ensure enterprise technology marketing and sales teams can quickly and easily inject ranked, in-market accounts and named prospects from Priority Engine directly into their workflows.
CYDigital/marteq.io's insight:

FYI.

 

Subscribe to The MarTech Digest: http://bit.ly/miocom #MarTech

more...
No comment yet.
Scooped by CYDigital/marteq.io
Scoop.it!

TechTarget Lets B2B Tech Marketers Directly Inject Purchase Intent Insight into Marketo Workflows

Global marketing and sales services company TechTarget, Inc. (TTGT) today announced that its Priority EngineTM purchase intent insight platform now integrates directly with Marketo to help B2B marketing teams better fuel marketing automation-based efforts by leveraging TechTarget’s deep purchase intent resources. Priority Engine provides direct, detailed access to ranked accounts and named prospects actively researching enterprise technology purchases in specific contextually relevant markets. This information is critical to marketing and sales organizations looking to increase their programs’ effectiveness.

Through the Priority Engine/Marketo integration, marketers can automate prospect uploads to their own customized Marketo instances, enabling them to quickly and easily support granular content marketing campaign activity, MQL/SQL nurturing, ABM and more.
CYDigital/marteq.io's insight:

FYI.

 

Visualize your Marketing Stack. marketingIO will analyze your marketing technology and deliver a visual of your MarTech Stack. Free. Go here: http://go.marketingio.com/stack_analysis 

 

marketingIO: MarTech for B2B Marketers. Strategy, Software, Services, Support, Staffing.  Go here to submit RFQs: http://www.marketingio.com #MarTech #DigitalMarketing

more...
No comment yet.
Scooped by CYDigital/marteq.io
Scoop.it!

TechTarget Launches Instant ABM, a Powerful Account-Based Marketing Solution for B2B Technology Marketers

Leading technology media company TechTarget, Inc. (NASDAQ: TTGT) today announced the launch of Instant ABM™, a new Account-Based Marketing (ABM) solution for B2B Technology Marketers. Instant ABM greatly reduces the complexity and time-to-value of getting started with account-based marketing by providing marketers with instant access to named account prospects, leads and project insight to quickly deliver ABM value.

TechTarget Instant ABM is an integrated solution that allows B2B Technology Marketers to run robust account-based marketing programs providing:

  • Instant access to new, verified active prospects from named accounts, updated weekly
  • The ability to directly influence prospects at target accounts through lead generation
  • Detailed intelligence on accounts planning to purchase
  • Data-driven account-based banner targeting 
  • Continuous access to all of the above through TechTarget’s Priority Engine™ marketing intelligence dashboard.
CYDigital/marteq.io's insight:

NEW: Experience Remarkable Planning Accuracy With New, FREE Growth Hacking Tool. Go here: http://goo.gl/UjcA8x  

more...
No comment yet.