SurveyMonkey buys marketing automation company TechValidate - Fortune | The MarTech Digest |
The acquired company has more than 300 customers, including tech giants HP, IBM, and SAP.

What’s the first thing many businesses do with research and data gathered on SurveyMonkey, which amounts to roughly 3 million survey responses per day?

Publish it to make some sort of business case, of course, and the company just bought a 50-person marketing startup to help automate the process.

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