The MarTech Digest
545.6K views | +3 today
Follow
Your new post is loading...
Scooped by CYDigital
Scoop.it!

Uberflip Introduces AI-Powered Content Recommendation Solution - Demand Gen Report

Uberflip Introduces AI-Powered Content Recommendation Solution - Demand Gen Report | The MarTech Digest | Scoop.it
Uberflip AI is designed to give marketers the ability to fuse the art of marketing with the power of artificial intelligence. The solution aims to help marketers recommend content to their audiences. The company said its AI-based recommendation engine creates deeper content engagement, more personalized content experiences, and accelerates sales cycles for marketers and salespeople.

Features of Uberflip AI include:
Visitor Insights — Leveraging a direct integration with Bombora, Uberflip AI includes a dashboard of detailed visitor insights, such as topics of visitor intent and demographic data surrounding their company and industry. 

Content Recommendations — Using Uberflip AI, marketers can present personalized content recommendations in a variety of different layouts and locations throughout their Hub to boost engagement and conversion rates with content. 

AI Website Widget — Marketers can strategically place AI-powered recommendations on their websites to get the most interactions possible, seamlessly alongside Uberflip Hubs. 
CYDigital's insight:

Suffering from MarTech FOMO? We’ve got the cure. Contact marketingIO. #MarTech #DigitalMarketing

more...
No comment yet.
Scooped by CYDigital
Scoop.it!

Toronto Startup Uberflip Launches First AI Based Content Marketing Recommendation Engine that Leverages Visitor Intent

Toronto Startup Uberflip Launches First AI Based Content Marketing Recommendation Engine that Leverages Visitor Intent | The MarTech Digest | Scoop.it
Uberflip, a privately held content experience platform based in Toronto, today announced the release of Uberflip AI. As an enhancement to its core product, Uberflip AI is the first artificial intelligence based recommendation engine for content marketers that leverages visitor intent. It combines machine learning algorithms, visitor intent data, and natural language processing, to provide content recommendations that adapt to a visitor’s behavior over time.

Uberflip AI’s recommendation engine integrates with Bombora, the leading provider of B2B demographic, firmographic, and intent data. The engine leverages Bombora visitor intent data, so it knows what to recommend based on a visitor’s prior viewing history and behavior, anywhere on the web. Through Bombora, Uberflip AI also uses natural language processing, which parses and analyzes language (e.g., search terms and viewed content) for its meaning, ensuring that recommendations make sense.

Through Uberflip AI, content marketers can:

Present personalized content recommendations in a variety of different layouts.
Strategically place AI powered recommendations on websites to boost engagement, seamlessly alongside Uberflip Hubs.
Setup rules to create decision trees and set audience types that ensure visitors are seeing the most relevant content at all times.
Control where and when to serve up AI based recommended content.
CYDigital's insight:

Outstanding!

 

This news comes to you compliments of marketingIO.com. #MarTech #DigitalMarketing

more...
No comment yet.